In fact, a quick search of Google tells me that there are currently more than 6.2 million lingerie gift buying guides available for men on-line. All of them promise to walk the fine line between helping a guy find something that he will like to see on the woman in his life yet still be something that she will want to wear.
I haven't reviewed every single one of them, although it has been fun to make my way through as many of them as possible. Regardless, I suspect that everyone of those 6.2 million lingerie gift buy guides gets it wrong in one way or another. This, of course, is based purely on the feedback that I've overheard from significant others of friends.
The good news is that as long as the guy gets to see the recipient wearing the gift at least once, it's still worth it.